OUR STORY

 

For a fine range of leisure/resort wear, formal wear, shoes, and accessories, step into IN-DECENT Fashion Emporium. An exceptional high-quality boutique, set within a serene shopping environment.

Striving to ensure a unique customer experience together with enjoyment. This boutique group originated from small beginnings 13 years ago.  Our family Cees and Dalene van Velze, together with daughter Madelé, enjoys sharing the love of fashion with our customers. 

 

Dalene has a background in Fashion Design, and became known as an Interior Designer prior to becoming the soulful buyer and merchandiser of the group. With a natural flair for selecting only the finest, up-to-date look for the discerning customer, she cherishes time spent with customers while merchandising the stores frequently.

Selecting only the finest garments and accessories from luxury fashion labels across the globe, compels her to travel extensively, ensuring an exclusive offering with an International flair.

From Dalene's lifestyle of fashion originated our designer labels FABULOUS D clothing collection and DECENT WOMEN shoe collection.

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Johannesburg

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© 2020 by In-Decent Fashion Emporium.